How do I calculate the price after a discount?

Sale price = Original price × (1 − Discount ÷ 100). ৳2,500 at 20% off is ৳2,500 × 0.8 = ৳2,000.

How do I find the discount percentage from two prices?

Discount % = (Original − Sale) ÷ Original × 100. From ৳2,500 to ৳1,999 is a 20.04% discount.

What margin should a retail shop aim for?

It depends on the trade: groceries often run 8–15%, clothing and cosmetics 30–50%, mobile accessories 25–40%. Cover rent, salaries and returns first — use the break-even calculator for that.

Does the target price include VAT?

Pick a VAT rate and the calculator adds it on top of your price, and includes any payment or platform fee you enter.

Discount & Markup Calculator — Margin vs Markup, Sale Price

Discount & Markup Calculator

Work out a sale price, check a stacked offer, convert markup to margin, or find the price that gives you the profit you want — VAT and fees included.

Free No sign-up Runs in your browser — nothing is uploaded

Guide

Markup vs margin — the costly mix-up

Markup is profit as a percentage of cost. Margin is profit as a percentage of the selling price. They are never the same number.

Buy at ৳800, sell at ৳1,000: profit ৳200. Markup = 200 ÷ 800 = 25%. Margin = 200 ÷ 1,000 = 20%. A shop owner who "adds 25%" and thinks they make 25% is wrong by a fifth.

Margin = Markup ÷ (100 + Markup) × 100
Markup = Margin ÷ (100 − Margin) × 100
Price for a target margin = Cost ÷ (1 − Margin)

Stacked discounts don't add up

"20% off + extra 10%" is not 30% off. The second discount is taken from the already-reduced price: 100 → 80 → 72, so the real discount is 28%.

How much discount can you afford?

Every 10% you take off the price comes straight out of your margin. At a 20% margin, a 10% discount halves your profit per item — you need to sell twice as many to earn the same. The target-profit tab shows the biggest discount you can give before you start losing money.

Discount & Markup Calculator